Strategic Enrollment Management

Enrollment management at Bloomsburg University focuses on recruitment, retention and degree completion. It is a comprehensive approach to managing the student lifecycle from initial awareness/inquiry to alumna/alumnus by integrating the core functions associated with enrollment and student support and success.

Latest SEM Communication

March 23, 2017

Bloomsburg University is closer to implementing a coordinated, strategic enrollment management plan (SEP). This plan addresses specific institutional needs while capitalizing on our unique opportunities. Key elements of the plan include the continued adoption of best practices in undergraduate student recruitment, a consistent and coordinated set of retention strategies, and a new approach to the first-year summer freshman program.

The initial set of 15 Action Plans are complete with associated enrollment and budget projections applied. As BU prepares to finalize the overall university plan, we will refine our focus and strategies designed to facilitate and enhance student retention and success. This includes reviewing and recommending administrative and structural changes needed to ensure the effective execution of the proposed retention strategies. Additionally, we will conduct a capacity analysis and determine which of the proposed action plans will be included in phase one of implementation.

The steering committee meets again on March 28 and 29 to review the SEP strategies selected for implementation in year one; review the projected impact of each strategy; and discuss the development and implementation of the full five-year written plan.

More than 160 members of the campus community are engaged in developing a strategic enrollment management approach best for Bloomsburg University. Thank you for your continued support and participation.